Social Media Marketing

10 Important Skills and Traits A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company […]

Fyre Festival’s Viral Star, Andy King, Speaks Out at #SMWLA May 14th, 2019 Conference SMW Staff Following the debut of the Netflix documentary, “Fyre: The […]

What if Instagram got rid of likes? (Plus other What If scenarios) What if you had a magic wand and could make any change you […]

The 10 Principles of Successful Instagram Marketing The 10 Principles of Successful Instagram Marketing Wouldn’t it be great if there was a clear and simple […]

Facebook Aims to Boost Stories Usage with Birthdays May 14th, 2019 Marketing Amma Marfo As Facebook seeks to redesign its strategy around its most-utilized features […]

Small-But-Powerful Customer Support Tips for Social Media If you’re serious about building a remarkable brand on social media, we believe that a core component of […]

What Philip Morris’ Influencer Gaffe Can Teach Us about Responsible Storytelling May 14th, 2019 Culture Amma Marfo Influencers can be a powerful tool to craft […]

3 Pro-Privacy Moves from Google, and 1 Way Brands Can Still Hold Their Ground May 15th, 2019 Tech Amma Marfo For a world dominated by […]

8 Unexpected Marketing Lessons from History’s Most Influential Leaders This week we’re taking a journey through time and uncovering some of the greatest, yet most […]

Exploring the Power of Stories with SMW Kyiv June 8th, 2019 Conference SMW Staff As one of the world’s leading conference series, SMW has an […]